Where Do Buyers Come From?

1% Bought an Open House they saw

3% Bought for a combination of reasons

3% Bought advertised property

7% Referral by relocation service

8% Responded to Open House, but purchased a different home

18% Responded to ad, but purchased a different home

20% For Sale Sign

40% Name/Firm recognition or salesperson contact

Source: National Association of Realtors